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《战狼2》为何火爆?观众最看重爱国情怀

  吴京自导自演的军事动作片《战狼2》毫无疑问成了今年暑期档的最大爆款,基本锁定了年度票房冠军的位置。在低迷的暑期档,这次突如其来的狂飙猛进大出很多专业人士的意料,新京报记者采访院线人士时,SFC上影影城影院经理李维逊以“久旱逢甘露”五个字形容这几日的大盘,一名资深院线经理向记者表示,“《战狼2》目前的票房表现不能以常理而论之,就如同当年的《泰囧》《阿凡达》一样,甚至无法预测最终影片将爆到什么程度。”

  北京华星UME副总经理刘晖分析:从客观角度来看,同档期内的影片竞争力差、前作口碑不错、建军90周年题材应景等各方面因素促成了《战狼2》的爆炸式票房。在这些原因之外,观众对《战狼2》的追捧已经形成了现象级的风潮,在调查中记者发现有将近70%的观众选择了再次走进影院“二刷”。为什么普通观众如此热爱《战狼2》?和其他华语电影相比,它的魔力和独特之处是什么?

  新京报特别对100名普通观众(非电影业内人士、非媒体报道者)进行了问卷调查,其中年龄最大的62岁,最小的19岁。一位姓黄的中年女士就表示,“茶余饭后、上班工作大家都在谈这部影片,还有朋友组织小团队一起去观看,似乎不看《战狼2》会赶不上潮流。”在关于《战狼2》优点的选择题中,几乎大多数人都提到了“爱国情怀”与“制作精良”,并认为影片能破纪录实属应该,“这样的好电影不破纪录谁破?对于观众来讲太需要这种有骨气、有血性的题材和演员了。”

  《战狼2》制片人、北京文化电影事业部总经理张苗,在接受新京报记者专访时也谈到,影片成功除了主创们的搏命努力,“也是中国强国之梦的成功,是时代精神的成功,对国家强大的认知在每个人心中都存在。这部影片是一把钥匙,让很多人真正感受到了作为中国人的骄傲和让中国强大起来的那一份自豪感。这是这部电影非常重要的社会背景。”

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《战狼2》为何火爆?观众最看重爱国情怀